10 Reasons to Stage your Home

Are you considering selling your home soon, and wondering whether professional staging is worth the investment? Home Staging is an effective marketing technique to make the property appeal to the largest range of potential buyers. Here are 10 reasons why Home Staging is essential.

1. You will make a LOT of money

According to a study by the Real Estate Staging Association, it was revealed that 85 per cent of professionally staged homes analyzed sold for 5%-25% above listing price.

2. Your house will sell faster

The same study by the Real Estate Staging Association revealed that staged homes spend 73 per cent less time on the market than their un-staged counterparts.

3. Staging doesn't cost a dime

The latest Home Gain survey, including more than 2000 realtors showed that investing in staging can generate up to 556% returns.

4. Buyers can visualize themselves living there

Over 97% of Buyers’ Agents agree that staging helps buyers visualize 'the good life' in a home. Keeping in mind what a future buyer might find aspirational is key. Proper staging gives buyers an impression of how they might enjoy the home, often in ways they would not have thought of themselves.

5. Online photos will stand out

Over 95% of buyers look online first before they visit the home. Using furniture and accessories that photograph well is important, so that buyers choose to tour your home.

6. Home sellers cannot view their home objectively

Like trying to be objective about your child, it's impossible to view your home objectively.

7. Your home's "flaws" can be overlooked

A third of buyers will be willing to overlook a property’s flaws when it has been professionally staged to sell.

8. You can RELAX

Selling a house can be one of the most stressful experiences in life. Staging will get you the results you want, and quickly! Moving is stressful enough, so trust your stager to do the work and get your property ready for listing.

9. Most agents consider staging a critical necessity

Staging is reported in the top 2 necessary items for sellers to get right (behind pricing correctly).

10. Leaving your home ‘as is’ will only help to sell the competition

Competition is stiff and buyers have very high expectations. Other homes in your area are likely to be staged, and buyer will be directly comparing your home to other homes for sale. Don’t be the reason why your competition sells before you!